I work where meaning is made — at concept stage, within projects that have lost direction, or as creative lead from idea to delivery.
Architects bring me in when a brief lacks clarity about what the space should feel like. Museum teams — when an exhibition needs a conceptual spine, not just content. Developers — when a cultural anchor needs to be credible enough to attract visitors.
If the task is to define concept, narrative, and experience — this is where I work. Most engagements begin early, before the brief is fixed and design advances too far. I also step in mid-project to reassess direction, or take on full creative direction from concept through delivery.
Registered in Spain · Formal invoicing for institutional clients · VAT applicable where required
ADVISORY DAY
A focused second opinion on a specific problem. One day of work, written findings within 48 hours.
CONCEPT SPRINT
The narrative or experience framework your project needs before design begins. 3 days, full concept document delivered.
CREATIVE DIRECTION
End-to-end creative leadership for cultural projects — from concept through design supervision and delivery.
Research & analysis
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Curatorial framework
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Experience design
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Narrative architecture
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Content & technology strategy
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Visitor experience design
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Spatial storytelling
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Multimedia concept
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Scenography logic
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Content direction
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Creative & production supervision
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Creative team leadership
"I have known Boris as an outstanding creative director in exhibition design. He played a key role in shaping our museum, leading multimedia and content development from narrative to interactive solutions, and significantly enhancing the visitor experience. I highly recommend him."
Oksana Bondarenko, Director
The Moscow Transport Museum
"We have worked with Boris as a creative consultant, and his input consistently adds strategic value at early stages. He brings clarity to complex projects by structuring concepts, defining narrative and visitor experience frameworks, and aligning content, space, and media into a coherent system."
John Munro, CEO & Chief Creative Officer
Immersive International
"I worked with Boris at the Museum of Russian Diaspora and highly recommend him. He shaped the multimedia concept, led content production, and oversaw the overall delivery. He is an exceptional talent and one of the finest creative directors I have had the pleasure of working with."
Andrey Vovk, Design Director,
Ralph Appelbaum Associates (RAA)